Cracker Barrel rebrand: Why companies retreat when faced with consumer criticism
It’s been a busy week for Cracker Barrel Old Country Store’s marketing team. The restaurant chain announced a rebrand and...
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Retail panic: What the end of the ‘de minimis’ exemption means for brands across the globe
The de minimis exemption, an obscure trade law provision that has simultaneously fueled and eroded businesses across the globe, officially...
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Spirit Airlines files for Chapter 11 bankruptcy protection for the second time in a year
Spirit Airlines on Friday filed for bankruptcy protection, just months after the budget carrier failed to secure better financial footing...
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CDC official includes ‘pregnant people’ terminology and pronouns in resignation letter
A Centers for Disease Control and Prevention official who posted his resignation letter on social media used the term ‘pregnant...
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Bipartisan fury at CDC: Senators demand probe, reject vaccine guidance as illegitimate
Bipartisan anger is brewing over the drama that unfolded at the Centers for Disease Control (CDC), with the top members...
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